The BPM Foundation has launched a heartwarming new initiative that combines adventure, generosity, and imagination with the unveiling of the first Pirate Blanc comic book, created to inspire and support hospitalised children across the PACA region.
On 9th July, the BPM Foundation officially unveiled the first comic book in the Pirate Blanc series at its Maserati showroom on Rue des Açores in Monaco. Created to support the association Les Voiles Blanches, the comic tells the origin story of the Pirate Blanc, a character central to the association’s mission of bringing joy to hospitalised children through nautical adventures and toy donations.
The inaugural volume recounts the journey of a teenager discovering his life’s purpose and becoming the Pirate Blanc — a symbol of courage, kindness, and playful rebellion. Printed in 500 copies, each book is marked with the message: “This book is offered to you by BPM Foundation” and will be gifted to children receiving care in hospitals across the PACA region in southeastern France.
A deeper commitment to solidarity
In addition to financing the comic, the BPM Foundation has teamed up with Les Voiles Blanches on its annual Solidarity Treasure Hunt. Toy collection chests have been placed in six BPM showrooms throughout Monaco, inviting the public to donate new toys and games. These gifts will be distributed to hospitalised children during the association’s summer sailing mission, a campaign that has become a signature effort in the region.
The collection points are spread across prestigious locations including Mercedes-Benz and Aston Martin on Avenue Princesse Grace, and Maserati on Rue des Açores, reinforcing the Foundation’s reach and its commitment to social impact.
Setting sail for smiles
Since its creation in 2020, Les Voiles Blanches has sailed the Mediterranean each summer to collect and deliver toys to young patients. This year’s voyage, from 26th August to 12th September, will include 17 ports from Saint-Tropez to Nice, with a symbolic stop in Monaco. The journey ends at the Lenval Foundation in Nice, a regional leader in paediatric care, where the toys are handed directly to hospital staff.
The Pirate Blanc’s adventures will be streamed live on YouTube and social media, allowing children and supporters to follow the journey and engage with the project every nautical mile of the way.
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Photos courtesy BPM