Glam/Porterium event highlights the future of tech in fashion industry, and reveals new spa location

Fashion influencers and select media were invited to a special brunch in the Hôtel Fairmont Monte-Carlo to hear more about how shopping can be a unique experience in the world of modern technologies, while luxury beauty spa Glam made an exciting announcement.

Local content creators and influencers came together for the event on Monday 10th July, organised by Glam Monte-Carlo and Porterium. They included Martika, Laura Marra, Patricia Gloria Contreras, Olga Lavric, Julia B., Antoniya Toneva and Alina Dyachenko.

After a French breakfast of fresh fruits and croissants, guests heard from top celebrity stylist Nouf Kabbani about the latest trends in the fashion industry.

But the main event was the official launch of Porterium and a speech by its founder, Liliya Tippetts.

Porterium is a pioneering Web3 marketplace for fashion, art and design, which aims to empower emerging fashion brands to accelerate their international business growth. With a global reach and a mission to make fashion accessible worldwide, Porterium wants to bridge the gap between fashion meccas and create a vibrant community of fashion-forward consumers.

Celebrity stylist Nouf Kabbani and influencer Martika. Photo credit: Kateryna Voroniuk

The Monaco-based company wll also offer 888 unique Porterium NFT stores for carefully curated international independent fashion brands that will appreciate in value over time. Among those collaborating with Porterium is Victoria Silvstedt, whose exclusive capsule collection ‘Wild Life’ for Marli Dresses will be available online.

Meanwhile, Porterium plans to blend the traditional fashion marketplace with an immersive metaverse experience, which will include fashion shows and art exhibitions.

“We believe in shaping the future of fashion by providing a platform for emerging designers and fashion lovers to connect and grow the Porterium eco-system” said Liliya Tippetts. “With our traditional marketplace, NFT stores and immersive metaverse, we are revolutionising the fashion industry and creating unique shopping experience for customers.”

Glam Monte-Carlo Founder Anna Lunhun, Chic Icon Dubai Founder Alina Dyachenko with Porterium founder founder Liliya Tippetts, and influencer Angela Donava. Photo credit: Kateryna Voroniuk

Glam reveals new partnership with CJL at Hôtel Fairmont

Guests also learned that, in a matter of weeks, the luxury spa brand Glam Monte-Carlo will be opening a new location in the Hôtel Fairmont Monte-Carlo, in collaboration with Carol Joy London (CJL).

Glam Monte-Carlo, which opened a beauty institute in Beausoleil in 2018, will bring in a whole new team of professionals dedicated to providing exceptional service in Monaco.

“At Glam Monte-Carlo and CJL, every client is unique. That’s why the beauty space offers a personalised beauty concept that encompasses a 360-degree approach to beauty,” said Glam founder Anna Lunhu. “From hair to toe, Glam Monte-Carlo and CJL strive to provide the best solutions for our clients’ needs.”

The range of services includes traditional beauty treatments as well as collaborations with medical doctors to offer personalised and innovative treatments.

After the presentations, guests were taken on a tour of the new Glam Monte-Carlo and CJL premises in the Hôtel Fairmont Monte-Carlo, which is due to open in a matter of weeks. Stay tuned!


Make sure you’re never left out of the conversation.

Sign up for the Monaco Life newsletter, and follow us on Facebook,  Twitter,  Instagram and LinkedIn.  


Main photo: Porterium founder Liliya Tippetts and Glam Monte-Carlo Founder Anna Lunhu during Monday’s brunch