Monaco-based finance technology company Privatam has established a Swiss subsidiary to sell structured products to independent asset managers and banks.

Privatam was founded in 2014 by investment bankers in Monaco, and specializes in the development and structuring of cross-asset-solutions. It currently employs 30 staff and sells its services to independent asset managers, banks and professional investors.

The boutique has opened an office in Zurich, to be led by former investment bankers Thibault Pons and André Schlegel. They worked, respectively, for Société General and UBS’ investment bank.

Privatam plans to offer its services across Switzerland and will expand it staffing in the country. With a volume of 175 billion francs ($176.3 billion) in the first half of 2018, Switzerland represents the biggest market in the world for structured products. The opening of a subsidiary in the city represents a logical step, Pons told finews.com.

“New technology will increasingly influence the future of investing. Therefore Privatam has developed its own in-house applications to simplify the investment processes for clients. We’re independent, and operate in partnership with our clients and can put our vast experience to use in meeting client needs,” Pons added.