Monte-Carlo Société des Bains de Mer has transformed the world’s most recognisable board game into a luxury collector’s piece.
The Monopoly Monte-Carlo edition, featuring watercolour illustrations of the Casino, Hôtel de Paris and other Resort landmarks, launched mid-December with 1,500 units. Only 80 remained after the first day, according to Monaco Matin.
The black and gold luxury box contains a reimagined version of the classic game, where Monte-Carlo’s most prestigious properties replace traditional streets. Developed in partnership with Winning Moves, the game features watercolour illustrations by Jean-Benoît Héron, who has worked with SBM for 28 years, across all 40 squares.
An illustrated tribute to the Resort
Each property from SBM’s heritage is rendered in Héron’s fine lines and soft colours, transforming the traditional Monopoly board into an illustrated work of art. The Casino occupies the board’s most prestigious position—the equivalent of Boardwalk—followed by Hôtel de Paris, with restaurants, hotels and villas distributed throughout.
Héron has designed the Chance cards and Experience cards (replacing the traditional Community Chest), and created custom banknotes denominated from 5 to 500 keys. Each note features Resort establishments or architectural details.
The playing pieces evoke Monegasque life: a Formula 1 car, yacht, horse, circus marquee and others that reflect the Principality’s character.
Adapted for Monte-Carlo
Whilst maintaining classic Monopoly rules—the winner remains the last player with money—the Monte-Carlo edition required specific modifications. Instead of building houses and hotels on properties, players use silver and gold keys to develop their Resort holdings.
The game is sold exclusively to those 18 and over, reflecting its casino theme and luxury positioning.
International demand and collector status
Presented in a limited-edition luxury box, the game highlights SBM’s history through to its most recent developments. The rapid initial sales, combined with international orders, have established immediate collector’s item status.
Monaco Matin reports that a second delivery is scheduled for January to meet continuing demand. SBM is already considering future board game projects, though none are currently in development.
Where to buy
The game is available at the Monte-Carlo Casino Boutique in the Casino Atrium and Monte-Carlo Drugstore, and can be ordered at retail@sbm.mc.
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Photo source: MCSBM