RadioMediaset, a unit of Silvio Berlusconi’s Mediaset, on Wednesday bought 100 percent of RMC Italia which broadcasts Radio Monte Carlo, adding it to a portfolio that includes 105, Virgin, R101 and Subasio, according to Italian news agency Ansa.
Mediaset CEO Pier Silvio Berlusconi – son of the former Prime Minister of Italy Silvio Berlusconi, Mediaset’s owner – said: “Mediaset’s investments in the new radio adventure are continuing: starting from scratch, in a little more than three years we have set up the top national group, RadioMediaset.”
The Berlusconi company already had a strategic partnership in Radio Monte Carlo.