René Blino, a man with an extensive background in France’s luxury hotel sector, is set to make his mark on the Monaco scene following his appointment to the role of Director General at Monte-Carlo Beach.

After more than 20 years at the helm of Monte-Carlo Beach, Danièle Garcelon has retired from the hotel industry, leaving the top spot open for her successor to launch a new era at the iconic seafront resort. 

That challenge will go to René Blino, who has been confirmed as the new Director General of Société des Bains de Mer’s (SBM) Monte-Carlo Beach as of 15th January.

Blino’s background was originally in retail, but he shifted to the hospitality industry 15 years ago. His most recent role was as General Manager of Madame Rêve Hotel in Paris, a five-star establishment known for its double Michelin-starred restaurant under Chef Stéphanie Le Quellec. His career has also included tenures at Hôtel Barrière les Neiges in Courchevel and Hôtel Barrière Le Gray d’Albion in Cannes. 

As such, he brings to the table a variety of expertise in fields including human resources, accommodation, food and beverage, and hotel management, having also worked with the Shangri-La Group in multiple cities. 

“I am very happy to welcome René Blino, who is the right person to write a new chapter in the legendary history of Monte-Carlo Beach, and more broadly, our Group’s seaside resort,” says Stéphane Valeri, President-Delegate of Monte-Carlo SBM.  

An April reopening 

The hotel at Monte-Carlo Beach will reopen for the season on 5th April 2024, followed on 12th April by the beach club zone.  

Join the Monaco Life community – sign up for the Monaco Life newsletter, and follow us on Threads, Facebook, Instagram, LinkedIn and Tik Tok.  

Photo credit: Monte-Carlo SBM