Digital currency exchange Zondacrypto has announced Polish cycling champion Agnieszka Skalniak-Sójka as its newest brand ambassador, deepening the company’s ties to professional cycling and its Canyon//SRAM zondacrypto team.
The partnership adds Skalniak-Sójka to a growing list of world-class riders already aligned with the exchange, including her Canyon//SRAM teammates Tiffany Cromwell and Katarzyna Niewiadoma. As title sponsor of the team, Zondacrypto has been steadily expanding its profile within the sport, using the visibility of elite cycling to connect its innovative financial services with a global audience.
Shared values of performance and innovation
“We are so pleased to welcome Agnieszka Skalniak-Sójka to the Zondacrypto family, which includes a number of other immensely talented cyclists,” said Przemysław Kral, CEO of Zondacrypto. “Agnieszka’s dedication to her sport, her pursuit of excellence and pushing boundaries, perfectly mirrors our own mission to deliver for our users.”
For Skalniak-Sójka, the fit was equally natural. “Becoming a brand ambassador for Zondacrypto feels like a perfect fit,”she said. “I’ve seen firsthand their dedication to the Canyon//SRAM team and wider cycling world, where they are making a tremendous impact. I look forward to joining the rest of my team as Zondacrypto ambassadors, working to connect the worlds of professional cycling and digital assets.”
A growing presence in sport
The announcement highlights Zondacrypto’s growing investment in cycling. The exchange is the official crypto sponsor of Strade Bianche, Milano-Sanremo, Giro d’Italia and Tour de Pologne, and also supports the annual St Tropez to Monaco Charity Bike Ride. Beyond cycling, Zondacrypto has built a significant portfolio across European sport, sponsoring Bologna FC, Atalanta BC, Parma Calcio, AS Monaco and AS Monaco Basket.
The exchange’s ambassador line-up not only cyclists Andrea Pusateri, Szymon Ładniak, Cromwell and Niewiadoma, but also Formula 1 driver Valtteri Bottas, Ferrari Driver Academy racer Arthur Leclerc, and football stars Giorgio Chiellini and Mattia Perin.
See also:
AS Monaco Basketball’s VIP courtside zone renamed Zondacrypto Lounge
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