The AS Monaco football team has presented a cheque for €20,245 to the Oceanographic Institute. The funds, raised from the sales of special jerseys, will support the establishment’s ocean conservation efforts and awareness programmes.
Since April 2023, AS Monaco, the Oceanographic Institute and sportswear makers Kappa have been working together for a worthy cause. The trio’s scheme has involved the sale of special Oceano Collection football jerseys, which are emblazoned with the colours of the Mediterranean coast.
For each shirt sold, €5 was earmarked for the Oceanographic Institute’s action plans to support ocean biodiversity protections and research.
Over the last year or so, the shirts have helped raise €20,245, which was handed over to the Institute’s Deputy Director General, Cyril Gomez, by General Director of AS Monaco Thiago Scuro on 9th July.
“Raising awareness about the protection of the ocean through a football jersey is an approach that is as impactful as it is unprecedented,” said Gomez. “Sport creates role models and generates icons who inspire a huge audience. We are proud to have taken on this role alongside AS Monaco. I would like to thank all the AS Monaco and Kappa teams for their support and commitment.”
The sentiment was mirrored by AS Monaco’s Scuro, who said, “We were proud to wear this jersey full of symbols and to have had the opportunity to carry out this unique project with the museum. We hope that it will have raised awareness among as many people as possible about protecting the ocean. We will not fail to continue to follow and support the efforts of the Institute in its missions.”
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Photo credit: AS Monaco
